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How To Improve Cohort Retention with David Lieb | Startup School

Y Combinator Startup Podcast · November 16, 2024

How To Improve Cohort Retention with David Lieb | Startup School artwork

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How To Improve Cohort Retention with David Lieb | Startup School

Y Combinator Startup Podcast

At YC our motto is make something people want. But how do you actually know if you’ve accomplished that in the early days? One of the best ways to measure successful growth is a concept called cohort retention, which tracks the fraction of new users that come back time and time again to use your product. In this episode of Startup School, YC Group Partner David Lieb explains how to define cohorts, track active users and determine the appropriate time frame for measuring successful retention rates.

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At YC our motto is make something people want. But how do you actually know if you’ve accomplished that in the early days? One of the best ways to measure successful growth is a concept called cohort retention, which tracks the fraction of new users that come back time and time again to use your product. In this episode of Startup School, YC Group Partner David Lieb explains how to define cohorts, track active users and determine the appropriate time frame for measuring successful retention rates.

Published
November 16, 2024
Status
active
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Archive key
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Archive id
entry_8d2274abb50d64be4193e135c9bb